Best Purple Shampoo for Blonde Hair

You’ve probably heard that blondes have more fun, but they also have more maintenance when it comes to keeping their hair color looking bright and beautiful. 

Whether you’re rocking an icy-white hue or a deep golden shade, banishing brassiness is one of the biggest challenges of being a blonde. But once you add the perfect purple shampoo to your hair care routine, you can count on being confident in your color once again. With just one shampoo session, you’ll be saying bye-bye to brass!

We’ve put together a list of the best purple shampoos for blonde hair so that you can enjoy that fresh-from-the-salon look every day.

1. Pantene PRO-V Silver Expressions Purple Shampoo and Hair Toner

Pantene has long been one of the most trusted names in hair care, and for a good reason. Formulated for daily use, the Silver Expressions Purple Shampoo is ideal for silvery shades of blonde. Free from silicones and parabens, it’s safe for color-treated hair and designed to boost overall hair health. You’ll enjoy the light scent of lotus flower as you lather, and every strand will shine brightly without a hint of brass. Gentle enough for everyday use, it’s the perfect purple shampoo for blondes who want to keep their routine simple.

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2. Aussie Purple Dayz Purple Shampoo 

Aussie Purple Dayz is the purple shampoo that can do it all, working exceptionally well for every shade on the blonde spectrum – natural blondes included! From platinum to dark blonde, Aussie’s formulation will cancel out yellow and orange notes for a brightening effect. Cruelty-free and containing no parabens, the shampoo is infused with the fresh scent of lemon myrtle and Australian Cacadu Plum. If you prefer your blonde extra-cool, use Purple Dayz every time you shampoo; otherwise, preserve a neutral tone when you use it every other day.

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3. BOLD UNIQ by B Uniq Purple Shampoo 

Extend the time between your visits to the salon with this purple shampoo from BOLD UNIQ, one of the only paraben- and sulfate-free formulations available. Vegan and cruelty-free, this consciously crafted shampoo is a favorite of hairstylists around the globe. A vitamin-rich formula softens your hair while simultaneously adding shine, neutralizing brassiness with intensely vivid violet pigments. Your hair won’t just look great; it will actually be healthier as well.

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4. John Frieda Violet Crush Purple Shampoo 

Revive your best blonde with John Frieda’s Violent Crush Purple Shampoo. With its crushed violet pigments, this shampoo can eliminate brass tones and return your blonde to its cool, bright shade after just a single-use. Want to enhance your results even more? Pair the shampoo with the John Freida Violet Crush Purple Conditioner for the ultimate in mane magic.

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5. L’Oreal Paris Hair Care EverPure Sulfate-Free Brass Toning Purple Shampoo 

While L’Oreal’s EverPure Purple Shampoo contains an excellent formula of high-quality ingredients, what’s even more impressive is what it doesn’t have: no sulfates, parabens, harsh salts, or gluten to be found in this vegan and cruelty-free shampoo. An excellent option for blonde and bleached hair, as well as brunettes with highlights and silver/grey hair, this toning purple shampoo both brightens and deeply nourishes your hair. 

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6. MATRIX Total Results So Silver Color Depositing Purple Shampoo

Receiving five-star reviews from thousands of users, the MATRIC Total Results So Silver Purple Shampoo is a color-depositing formula that will help you fight back against brass. Without stripping your hair of vital nutrients, it corrects yellow tones and gets rid of dullness with one wash. This professional-grade product is one you’ll see on many salon shelves, alongside the brand’s purple conditioner and Triple Power Toning Hair Mask.

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7. OGX Blonde Enhanced + Purple Toning Shampoo 

The Purple Toning Shampoo from OGX gives you the freedom to customize your routine according to your hair care goals. With more frequent use, you’ll notice increased toning power, so you can tailor the treatment to suit your desired shade. Ingredients such as keratin, iris, and purple fig help strengthen your hair for less frizz and breakage, while the subtle scent of blood orange, papaya, and coconut milk transport you to a tropical getaway every time you shower.

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8. Get Back Gorgeous Purple Shampoo for Blonde Hair

One of the premier brands preferred by celebrity stylists, Get Back Gorgeous, has created a high-performance formulation for noticeably brighter and healthier hair. The toner formulation beats brass with ease, while the photo stabilizer UV protection and collage guards against damage, split ends, and breakage. Using a science-based approach, the brand transforms how to care for blonde hair and keep it looking its very best.

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9. Redken Color Extend Blondage Color Depositing Purple Shampoo 

Don’t just tone your hair; brighten and strengthen it with this purple shampoo from Redken. Its ultraviolet pigments help you control unwanted undertones while also preserving your bright blonde between salon appointments. The haircare system also features Redken’s signature Triple Acid Protein Complex, which boosts hair elasticity for stronger, healthier hair. Use it just two to three times per week, and you’ll quickly notice an incredible improvement in both the look and feel of your hair. For maximum effect, make it a regular part of your hair care regimen alongside Redken’s purple conditioner and hair mask.

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10. BIOLAGE ColorLast Purple Shampoo 

Another top-rated purple shampoo for blonde hair, the BIOLAGE ColorLast Purple Shampoo, is part of the brand’s professional-quality system for extending the life of your color. Specialized purple pigments balance brassy tones, brightening your blonde and preserving the coolness of freshly-colored hair. At the same time, natural elements such as fig and orchid moisturize your hair to keep damage at bay – something that’s especially important for blondes. Use this purple shampoo from BIOLAGE just once per week, and you can show off sleek and shiny strands that look like you just left the salon.

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